Japan’s Kojima Has History of Making Blue Jeans — VOA Learning English
Topics: мистецтво й музика

Beginning
In the Japanese town of Kojima, the main road is named Jeans Street.
This street is where people from around the world come to visit. The drink machines at the train station have images of jeans on them. The roads are painted blue, with the lines at the edges colored pink and white, the trademark of Kojima jeans’ seams.
With about 40 jeans manufacturers and stores, including cafes, the area gets about 100,000 visitors a year, the Japan National Tourism Organization said.
Japanese jeans are often costly, dark and durable. Although a small part of the global jeans market, Japanese jean makers have developed a reputation for quality and attention to detail.
Kojima is where popular brands like Big…
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